Blog
Growing Your Career

Beyond Numbers: How Storytelling Supercharges Leadership Impact

Leadership is more than just strategy, data, and decisions. At its core, it’s about connection, the kind that sparks trust, empathy, and inspiration. In a recent Tech Ladies webinar, Dipti Patel explored “The Power of Storytelling in Leadership” and revealed how sharing stories can amplify your influence and help you truly connect with your team and audience. Storytelling isn’t just a nice-to-have skill; it’s a leadership superpower that builds bridges, motivates action, and transforms data into meaning. Let’s dive into the key takeaways and why every leader should master the art of storytelling.

Kelly Jamison
By
Kelly Jamison
Jun 12, 2025
3
 min read
Share :
Beyond Numbers: How Storytelling Supercharges Leadership Impact

Storytelling is Everywhere in Leadership

Storytelling isn’t something we only do on a stage or in a formal presentation. It’s everywhere, from interviews and networking events to team meetings and performance reviews.

When you’re job hunting, for example, every behavioral interview question is essentially a prompt for a story. It's not just about listing your skills, it's about showing them in action. The same applies when you're growing in your current role. Want to advocate for your ideas during roadmap planning or budget meetings? Your data might get attention, but your story will get buy-in.

Stories Spark Connection

Dipti put it beautifully, “Shared stories spark connection because they speak to something human in all of us.”  When we stop identifying as just product managers, engineers, marketers, or executives, and instead show up as people, we create the conditions for high-performing, connected, resilient teams.

Facts Tell. Stories Stick.

I really appreciated Dipti’s framing of how storytelling works with data, not instead of it. Data and facts are important, but they don’t always stick.

For example, you can tell an exec that your company has 30% turnover, or you can tell them that Sarah from the product team left because she felt invisible. One is a statistic. The other is a story. And the story is what moves people to action.

How to Craft Stories That Inspire

Dipti also shared a practical framework for crafting great stories,  one that I’ll definitely be keeping in my back pocket. Every strong story includes:

  • The setting – where and when it happened

  • The characters – who was involved

  • The plot – what happened and what challenge was faced

  • The climax – the turning point or moment of change

  • The ending – the resolution and takeaway

And beyond structure, there are three questions every leader should ask themselves when telling a story:

  1. Is it meaningful? – Does it have a clear purpose?

  2. Is it memorable? – Will it stick with people?

  3. Is it moving? – Does it spark emotion or inspire action?

Final Thoughts

Whether you're leading a team, pitching an idea, or navigating a pivot, leading with story doesn't just inform — it connects, inspires, and drives change.

Dipti Patel knows this firsthand. As a former Head of Product with experience across multiple leadership roles, she’s navigated both internal and external hurdles on her path to success. Her journey is a reminder that leadership isn’t always about moving up — sometimes, it’s about moving forward with purpose.

Want more insight and inspiration? Connect with Dipti on LinkedIn and follow her work as she continues to champion authentic, story-driven leadership.

Kelly Jamison
Kelly Jamison
Kelly is a mental health counselor turned career coach and DEI advocate with over 15 years of experience. She’s worked as a career coach at NYU’s engineering school, in the software engineering bootcamp space, and now at Tech Ladies, where she specializes in supporting underrepresented genders in tech. You’ll find Kelly around the community hosting events, leading career coaching sessions, and connecting members with valuable resources.
All Tech Ladies Blogs →
Subscribe to Newsletter

Resources for women in tech, and the companies that want to build inclusive workplaces where they can thrive.

We care about your data in our Privacy Policy.
All set 🎉!
Oops! Something went wrong while submitting the form.
Blog
Growing Your Career

Beyond Numbers: How Storytelling Supercharges Leadership Impact

Kelly Jamison
Kelly Jamison
Jun 12, 2025
3
 min read
Beyond Numbers: How Storytelling Supercharges Leadership Impact